Krueger to Lead Radio Station Serving Washington, D.C., Region

General Manager Began Radio Work As a Student Announcer

By: Rosa Jimenez

Kevin Krueger

Kevin Krueger, general manager for KGTS 91.3 and Positive Life Radio Network at Walla Walla University, has accepted a position with a radio station in Takoma Park, Md.  
Krueger will become vice president and general manager for WGTS 91.9 FM, a radio station operated by Washington Adventist University. The station serves the Washington, D.C., area, broadcasting contemporary Christian music to over 600,000 listeners.
“It’s an honor to be invited to guide the team at an industry leading station and ministry. KGTS/PLR and WGTS have a long rich ‘sister station’ history that I plan to continue. I anticipate many wonderful opportunities to serve the people in our nation’s capital just as we have served those in the Inland Northwest. Whatever the scale or location, it really boils down to service – one person serving another,” says Krueger.
Krueger began working as a student announcer at Walla Walla University’s radio station in 1982. After graduating from WWU in 1987 with a communications major, he became program director. After one year in that position, Krueger was named to his current position of general manager.
The station, which marked its 50th anniversary this year, serves as a training ground for students in communication and other academic areas. “Working with and mentoring students has been one of the most meaningful aspects of my work here,” says Krueger. Under Krueger’s leadership, the station has grown from a single local station  into a regional Christian radio network with 120,000 listeners. Stations in the Positive Life Radio network are based in 15 cities in Washington, Oregon and Idaho.
Krueger initiated a program at Positive Life Radio called the Hands & Heart ministry to facilitate listener participation in community service projects. Projects include the regional Christmas in July food drive and Days of Compassion, a child-sponsorship program.
Krueger launched the Rice for Cambodia program, inviting listener donations that would provide necessary rice to starving people in the Asian country. Since then, listeners have donated more than $1.3 million to this cause. In May, the Cambodian government honored this effort, conferring a medal on Krueger and the Positive Life Radio Network. The medal is designated for foreigners who have rendered distinguished services to the people of Cambodia.
Krueger is also a recognized expert in his professional field. He shares his expertise by serving as a programming and fundraising consultant to Christian radio stations throughout the country. Krueger is also general vice-president and incoming president of Society of Adventist Communicators and has served as president of Adventist Radio Broadcasters Association.
“I’m humbled by what lies ahead. The opportunities to serve others and share Christ are huge. I feel fortunate to be joining a team of professionals and student interns that know their craft. The change is a hard one, we have deep roots in the Inland Northwest, but it’ll be good to take all I’ve learned here and take it to our nation’s capital to encourage and bless people,” says Krueger.

Krueger will be relocating to the East Coast with his wife, Lisa, and their two children.

Published July 8, 2013.

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