`The goal of a Webmaster is to design, implement and maintain an effective World Wide Web site. To achieve this, a Webmaster must possess knowledge of fields as diverse as network configuration, interface and graphic design, software development, business strategy, writing, marketing and project management. Because the function of a Webmaster encompasses so many areas, the position is often not held by a single person but by a team of individuals.'' -- Webmaster's Guild (SHUTDOWN)
A recent poll of leading technology companies turned up 33 separate job categories some of which are the following:
- Internet strategist -- $121,200. Develops strategy for use of the Internet in support of division or company goals. Requires a bachelor's degree in computer science, business or marketing and three to five years experience in information systems design.
- Electronic commerce manager -- $120,100. Manages Internet commerce for a business unit. Requires bachelor's degree in computer science or business, plus several years of experience in defining business systems.
- Web publisher -- $78,500. Directs staff that produces content for Web projects. Requires bachelor's in design or communications, seven to 10 years of production management, and one year of Web experience.
- Internet engineer -- $76,700. Acts as technical resource for company's Internet unit. Requires bachelor's degree in computer science and five years of software experience, including two years of Internet experience.
- Forum manager -- $50,300. Manages an Internet chat room. Requires basic knowledge of online tools and company policies.
- Web editor -- $47,400. Develops content for Web sites. Requires bachelor's degree in English, journalism experience and knowledge of HTML (hypertext markup language) and Web-page design.
- Graphic artist -- $45,200. Uses online tools to solve routine technical design problems. Requires bachelor's degree in related field and knowledge of digital design tools.
From: American Electronics Association 4/20/1998.
If you want to prepare for a career as a Webmaster, schedule as many of the following courses as possible. Go for depth in either business skills, content management and design, or technical skills and make sure to have enough breadth by taking some courses in the other areas.
|BUSINESS SKILLS (strategy and marketing)|
|ACCT 201-203 |
|Principles of Accounting |
Personal Income Tax
Advanced Income Tax
|ECON 204 |
|Fundamentals of Economics |
Principles of Macroeconomics
Principles of Microeconomics
International Trade and Finance (or FINA 488)
|GBUS 160 |
|Introduction to Business |
Business Law I
Business Law II
Operations Management and Production
|MGMT 371 |
|Management and Organizational Behavior |
Organizational Change and Development
Motivation and Leadership
|MKTG 381 |
|Principles of Marketing |
Principles of Advertising
International Marketing Strategy
|CONTENT MANAGEMENT & DESIGN SKILLS (web site development)|
|Audio and video technology|
|COMM 235 |
|Introduction to Video |
|Writing and editing|
|JOUR 245 |
Writing for Public Information
|ART 161-163 |
Webpage Design and Construction
Principles of Photography
|TECHNICAL SKILLS (developer, administrator, networking, security, e-commerce) |
Contact the Computer Science Department or the Business (CIS) Department for more details
|Database management systems |
|PSYC 130 |
|General Psychology |
Learning and Behavior
Last update on December 2, 2009